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DESIGN THINKING
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  Advisory Panel Member Profile


Max Charness

VMLY&R
Account Supervisor
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Areas of Expertise

Your Customers – ​Their Journey, Empathy & Storytelling
Max Charness has spent the last six years at creative advertising agency VMLY&R’s as a key contributor to the agency’s Health Practice. In his Client Engagement role, he has served as the day-to-day lead for a variety of Direct-to-Consumer health brands across rheumatology, vaccines, and rare diseases (to name a few).

Max has received agency commendation for his process excellence and launched cross-functional advertising campaigns and marketing materials that have won major industry awards for several large pharmaceutical manufacturers. His focus on sharing patient stories in a compelling and action-driving way has taken him across the US and the world, including TV commercial productions on three continents.

A graduate of Montreal’s McGill University, Max also has professional experience in the food/beverage and consumer entertainment spaces. When not immersed in the world of healthcare, Max loves cooking and eating his way through Lower Manhattan, where he lives with his wife and dog.

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